As many of you know, Rebecca and I have moved our base of operation from Maine to Southwest Florida.  What started as a vacation a year ago has turned into a permanent move to a place as close to paradise as we have ever found.  We are both profoundly happy with our decision, and have [...]

Rebecca and I have finally taken the plunge to new quarters for ourselves and our businesses.  We have relocated for the winter months to Estero, Florida which is a suburb of Naples on Florida’s west coast.  We are thrilled with our new home, and are now up and running on continuing to service our clients.  [...]

We tell all of our Inn Consulting clients that their website must remain fresh and full of good content to not only attract new customers but to retain existing ones as well.  Now it is time for us to take our own advice.  Even though this version of our website is only a very few [...]

When buying a Bed and Breakfast there is much to learn, especially during the first year.  We have seen new Innkeepers purchase their Inns and think that they completely understand innkeeping, even when they have never experienced it.  Add a restaurant at the Inn on top of this, and it is even more complicated.  As [...]

The one true factor in tough economic times is that most businesses, especially Innkeepers, need to increase their marketing budgets to retain market share and hopefully maintain or even increase revenue.  No question that this is getting harder to do as more internet companies shift from “free services” to business models designed to produce revenue.  [...]

Innkeeping can be a very rewarding career for individuals who enjoy people and want to be self employed.  However, Innkeeping is not for all people.  To truly understand Innkeeping we suggest that education be on the top of the list before taking the plunge!  
Education happens by speaking with current Innkeepers, staying at Inns, and keeping [...]

So you ask what is added value for a Bed and Breakfast? It can be many different things, but one of our clients is the Old Field Inn which is located in Intervale, New Hampshire. They have a unique business and 90% of their guests are traveling as families. They have a new Blog and [...]

In this new world of expanding Electronic Marketing and Social Media for Inns, it is easy to overlook one goal that has not changed with time.  Good old fashioned hospitality and excellence of service combine to keep your guests happy, and most of all, to get them to come back for a repeat visit.  This [...]

As we travel to work with Innkeepers this spring, we are hearing the same from everyone. Advance bookings are down. So, what are we suggesting that Innkeepers do? It gets back to the basics. We all know what they are, but it does not hurt to step back and think about them again:
Tweet This [...]

Here is the third installment of my exploration of the world of Twitter (the “Twitterverse”). My Twitter ID is @InnConsultant. Follow me if you like what I am saying.
In Part I and Part II, I discussed how I first got into Social Media, and how I got hooked on it. [...]